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BskyB Invests $7 Million In YouTube Network Whistle Sports

Section: News
British satellite broadcaster Sky (BskyB) has ploughed $7 million into Whistle Sports, a YouTube network focussing on sports videos for young people. This signals the third deal in a month made by the broadcaster, after putting $5 million into Sharethrough, an ad tech start-up, and backing the online video game platform Pluto. Whistle Sports   read more